Capturing the memories, the moments, the tapestry of life.
Identity . campaign . Art direction
Studio: Fortis
Photographer: Saskia Wilson
Photographer: Saskia Wilson
From the past to the future, travelling through time to enjoy each moment had or yet to be. Touches of history elegantly remembered into Rose Bay. Vintage sports car, a Paris sojourn, white boucle, and an oil painter’s palette. A drifting memory of a European holiday, driving the coast with the top down, walnut bookshelves and long coffee mornings.
The identity for Atlas combined free-flowing emotive typography with romantic images captured by the acclaimed photographer Saskia Wilson, resulting in a poetic expression of a grand life.